The NC Main Street & Rural Planning Center works in regions, counties, cities, towns, downtown districts, and in designated North Carolina Main Street communities, to inspire placemaking through building asset-based economic development strategies that achieve measurable results such as investment, business growth, and jobs.

Funding

Main Street Solutions Fund

Main Street Solutions Fund

Main Street Solutions Fund

Currently there are no additional funds available at this time

The purpose of the fund is to provide maximum support to small businesses in designated micropolitans located in Tier 2 and Tier 3 counties and/or in designated North Carolina Main Street communities. The grants are used to assist planning agencies and small businesses with efforts to revitalize downtowns by creating jobs, funding infrastructure improvements and rehabilitating buildings.

As of October 1, 2018, twenty-four communities have been awarded thirty-five Main Street Solutions Fund grants, totaling $4,614,475. For every $1 invested by the state, an additional $6.96 is anticipated to be invested by the local community. Sixty-four businesses will directly benefit from the Main Street Solutions grant program. Those businesses will create or retain a minimum of 758 permanent full-time and part-time jobs. The total projected investment is $37,483,677.

Additional Information

Fact Sheet - Main Street Solutions Fund
 

Breakdown

2017-2018 Main Street Solutions Fund Grant Awards

Three communities have been awarded Main Street Solutions grant funds. For every $1 invested by the state an additional $3.18 will be invested by the local communities. Three businesses will directly benefit from the 2018 Main Street Solutions grant awards. Those businesses will create or retain a minimum of 48 full-time or part-time jobs. The total projected investment is $1,378,000. Total grants awarded to date for 2017 and 2018: $500,000

  • Morganton, $200,000
  • Warrenton, $100,000
  • Washington, $200,000

Apply

Currently there are no additional funds available at this time

For further information, contact:

Viki Dekle
Main Street Grants Administrator
4346 Mail Service Center, Raleigh, NC 27699-4346
Email: viki.dekle@nccommerce.com
Work: (919) 814-4818  Cell:  (919) 610-5632

Local Capacity / Disaster Recovery Program

Local Capacity / Disaster Recovery Program

Local Capacity/Disaster Recovery Program

Currently there are no additional funds available at this time

 

The Local Capacity/Disaster Recovery Program was a one-time grant opportunity in FY18-19 that supported small, but impactful short-term projects that strive to build capacity and resiliency within rural communities across North Carolina. Projects funded through the program included planning and engineering design, streetscape design, public infrastructure, façade or building improvements, branding and web design, wayfinding signage, art or cultural installations, and business recruitment.

 

 

For further information, contact:

Viki Dekle
Main Street Grants Administrator
4346 Mail Service Center, Raleigh, NC 27699-4346
Email: viki.dekle@nccommerce.com
Work: (919) 814-4818  Cell:  (919) 610-5632

Main Street

Overview

Overview

Main Street America™ Program works to stimulate economic development within the context of historic preservation, using a comprehensive approach to downtown revitalization.  The Program helps to lead a powerful, grassroots network consisting of over 40 Coordinating Programs and over 1,200 neighborhoods and communities across the country committed to create high-quality places and to build stronger communities through preservation-base economic development. The NC Main Street & Rural Planning Center is the Main Street America coordinating program for the state.

Annual Conference

Annual Conference

About the Annual NC Main Street Conference

The North Carolina Main Street Conference is an annual 3-day conference, held within a beautiful rural community of NC. The venue changes each year, as do the speakers, sponsors and class offerings. The conference is open to anyone interested in learning about downtown economic development. Attendees gain knowledge from networking with other downtown enthusiast and from class offerings, facilitated by an impressive lineup of downtown professionals. The NC Main Street Awards Ceremony showcases the top projects in the state while the NC Main Street Champions Ceremony recognizes citizens and groups that have made an impact in their community's downtown revitalization efforts. The NC Annual Main Street Conference is one of the many educational offerings, provided by the NC Main Street & Rural Planning Center, a division within the state's NC Department of Commerce.

Links

NC Main Street Annual Conference Website

Become An Exhibitor or Sponsor

Main Street Awards

Main Street Champions

Main Street

Main Street

NC Main Street

The NC Main Street & Rural Planning Center is the Main Street America coordinating program for the state. NC Main Street staff are charged by the NC Department of Commerce to facilitate downtown economic development, using the Main Street America Four Point Approach, in designated communities.  

NC Main Street staff provide:

  • Strategic downtown economic development planning and technical assistance
  • Main Street program guidance
  • Downtown development education and training

In addition to helping communities implement the Main Street Four Point Approach, NC Main Street holds an annual three-day conference, open to anyone interested in downtown revitalization.

The Main Street Approach 

Every community and commercial district is different, with its own distinctive assets and sense of place. The Main Street Approach™ offers community-based revitalization initiatives with a practical, adaptable framework for downtown transformation that is easily tailored to local conditions. The Main Street Approach helps communities get started with revitalization, and grows with them over time.

The Main Street Approach™ is centered around Transformation Strategies. A Transformation Strategy articulates a focused, deliberate path to revitalizing or strengthening a downtown or commercial district’s economy. A program’s work on Transformation Strategies should be organized around the Four Point Approach: Economic Vitality, Design, Promotion, and Organization. A revitalization program’s work – and its Transformation Strategies – need to be informed by a solid understanding of local and regional market data, local assets,  and inclusive community engagement.

DAC

DAC

About

The NC Main Street & Rural Planning Center's Downtown Associate Community program (DAC) launched in May 2015.   The DAC program is the first step towards the NC Main Street Designation.  State staff work with eligible communities to equip them with the tools to build a sustainable organizational foundation and conduct strategic economic development planning, which strengthens their downtown development efforts. 

The NC Main Street & Rural Planning Center selects communities every other year via a competitive application process.  North Carolina municipalities, with an identifiable traditional downtown business district and a certified population under 50,000 not already designated as a Main Street or Small Town Main Street community are eligible to apply to the Center for services under the Downtown Associate Community program.  Selected communities will receive three years of downtown revitalization technical assistance services from the NC Main Street & Rural Planning Center and may have the opportunity to move up to Main Street designation upon successful completion of the program. 

Important Dates

Deadlines

  • Applications Due: Closed for Current Cycle
  • Site Visits: Closed for Current Cycle
  • Notifications Sent Out: Closed for Current Cycle

Program Information

Workshops

Closed for Current Cycle

Application

Questions?

Contact Sherry Adams or Chuck Halsall

Communities

Communities

Statewide Reach

 

2020 Accredited Programs

The Main Street America accreditation process evaluates Main Street programs according to 10 performance standards and provides national accreditation to those that meet these standards. Congratulations to the communities below who met the criteria to receive this special designation.

 

 

 

 

Albemarle

Garner

Newton

Sylva

Belmont

Goldsboro

North Wilkesboro

Tarboro

Bessemer City

Hendersonville

Oxford

Tryon

Burlington

Hickory

Reidsville

Wake Forest

Cherryville

Kings Mountain

Roanoke Rapids

Washington

Clinton Laurinburg

Roxboro

Waxhaw 
Concord Lenoir

Rutherfordton

Waynesville

Eden

Lexington

Salisbury

Williamston

Edenton

Marion

Sanford

Wilson

Elizabeth City

Monroe

Shelby

MOVED UP 

Elkin

Morehead City

Smithfield

Asheboro

Elon

Morganton

Spruce Pine

Dunn
Fuquay-Varina New Bern Statesville Henderson

 

2020 Affiliate Programs

Main Street America™ Affiliates are programs that have demonstrated a commitment to achieving meaningful economic, social, physical, and organizational improvements in downtowns or neighborhood commercial districts. These are organizations that have committed to comprehensive revitalization and undertake ongoing efforts to achieve meaningful community outcomes.

 

 

 

 

Aberdeen

Dunn

Mooresville

Angier

Forest City

Mount Airy

Asheboro

Henderson Rocky Mount

Ayden

Hertford

Troy

Benson

Kinston Valdese

Boone

Lumberton  
Brevard Mocksville  

 

Current Small Town Main Street Communities

Belhaven

Pittsboro

Roseboro West Jefferson

Hayesville

Pymouth

Spring Hope

Wilkesboro

 

Richlands

Troutman

 

Mount Olive

Robersonville

Warrenton

 

Current Downtown Associate Community Communities

1. Murphy

2. Graham

3. Mebane

4. Manteo

5. Pilot Mountain

6. Whiteville

7. Zebulon

 

Program Acceptance

Program Acceptance

Pathway to Main Street Designation:

The NC Main Street & Rural Planning Center selects communities every other year for the Downtown Associate Community program (DAC), via a competitive application process.  Our next application round will be held in 2019.

The Downtown Associate Community program is the process through which North Carolina communities may become affiliated with the NC Main Street program.  The Downtown Associate Community program is based on the National Main Street Center's downtown revitalization model using the Main Street Approach™.  State staff work with eligible communities to equip them with the tools to build a sustainable organizational foundation and conduct strategic economic development planning, which strengthens their downtown development efforts. 

For more information about the NC Main Street Program, Liz Parham

 

Contacts

Contacts

Director

Liz Parham, CMSM
Director, NC Main Street and Rural Planning Center
4346 Mail Service Center, Raleigh, NC 27699-4346
Email: lparham@nccommerce.com
Office: (919) 814-4658
Cell:  (919) 805-2067

 

Main Street Staff

Naomi Riley
Downtown Services Coordinator
4346 Mail Service Center, Raleigh, NC 27699-4346
Email: naomi.riley@nccommerce.com
Office: (919) 814-4813
Cell: (984) 222-5292

Sherry Adams, CMSM
Downtown Programming and Technical Assistance Coordinator
48 Grove Street, Asheville, NC 27835
Email: sadams@nccommerce.com
Cell:  (828) 747-8218

Charles Halsall
Downtown Programming and Technical Assistance Coordinator
105 Pactolus Hwy., Greenville, NC 27835
Email: chalsall@nccommerce.com
Cell: (252) 214-5132

Viki Dekle
Administrator, Main Street Grants
4346 Mail Service Center, Raleigh, NC 27699-4346
Email: viki.dekle@nccommerce.com
Cell: (919) 814-4818

Rural Planning

Overview

Overview

Part of the NC Main Street & Rural Planning Center, the Rural Planning program works with municipalities, county governments, and other organizations in rural areas to provide economic development planning assistance through strategic planning and implementation services, technical support, and training. Such services help communities prepare for and respond to potential economic growth opportunities in ways that improve quality of life and prosperity, build community capacity, and maintain the character of rural areas.

To learn more about the Rural Planning program and its services, take a look at the Rural Planning Program Overview document. 

Services

Services

The Rural Planning program provides the following services and assistance to municipalities, county governments, and other organizations in rural areas of North Carolina:

Services Offered

Strategic Economic Development Planning & Implementation Services

  • One-day strategic planning workshops
  • Two-day economic development assessments
  • Five-year strategic plan and program development
  • Implementation plan development
  • Resource identification

Technical Support

  • Assistance with a wide range of community and economic development needs (planning for high impact areas or development policy review, for example)
  • Community-specific assistance (geospatial analysis & mapping to evaluate economic opportunities or developing solutions to address particular economic development issues or needs, for example)

Training and Education

  • Workshops and other training opportunities
  • Research and information-sharing (regarding best practices and success stories, for example)

For more information about Rural Planning program services or to discuss your community's specific needs, please contact Darren Rhodes, Rural Planning Program Manager, at  drhodes@nccommerce.com, or the Prosperity Zone planner assigned to your region (contact information can be found here).

 

Contacts

Contacts

Darren Rhodes, CPM
Rural Planning Program Administrator
Community Economic Development Planner, Piedmont-Triad Prosperity Zone
525 Vine Street, Suite 240
Winston-Salem, NC 27101
Email:    drhodes@nccommerce.com
Cell:       (336) 618-5117

Lee Padrick
Chief Planner
Community Economic Development Planner, Northeast Prosperity Zone
105 Pactolus Hwy. (NC 330
Greenville, NC 27835 (physical address)
PO Box 1587
Greenville, NC 27835 (mailing address)
Email:    lpadrick@nccommerce.com
Cell:       (252) 565-2060
Read Lee’s Profile

Amy Suggs
Community Economic Development Planner, Southeast Prosperity Zone
1099 Gum Branch Road
Jacksonville, NC 28540
Email:    amy.suggs@nccommerce.com
Cell:       (910) 530-0278

Bruce Naegelen
Community Economic Development Planner, North Central Prosperity Zone
8998 US 70 Hwy Business West, Suite 100
Clayton, NC 27520
Email:    bruce.naegelen@nccommerce.com
Cell:       (984) 365-0279
Read Bruce’s Profile

Grace Lawrence
Community Economic Development Planner, Sandhills (South Central) Prosperity Zone
NCWorks Career Center
414 Ray Avenue
Fayetteville, NC 28301
Email:    grace.lawrence@nccommerce.com
Cell:       (910) 391-1298

Jeff Emory
Community Economic Development Planner, Southwest Prosperity Zone
615 Concord Road
Albemarle, NC 28001
Email:     jeff.emory@nccommerce.com
Office:    (704) 983-4384
Cell:       (704) 984-3666
Read Jeff’s Profile

Ann Bass
ARC Community Economic Development Planner, Western Prosperity Zone
253 Webster Road
Sylva, NC 28779
Email:    ann.bass@nccommerce.com
Cell:       (828) 508-0107
Read Ann’s Profile

VACANT
ARC Community Economic Development Planner, Northwest Prosperity Zone
801 Statesville Road
North Wilkesboro, NC 28659
Email:   
Cell:       (336) 907-0284
 

Glen Locascio
GIS Analyst
48 Grove Street
Asheville, NC 28801
Email:    glocascio@nccommerce.com
Office:   (828) 251-6200, ext. 224

Karen Smith, AICP
Coordinator, Rural Solutions
48 Grove Street
Asheville, NC 28801
Email:    ksmith@nccommerce.com
Office:   (828) 251-6200, ext. 239
Cell:       (828) 747-1585

Mark Zeigler, AICP
Community Economic Development Planner
127 Cardinal Drive Extension
Wilmington, NC 28405
Email:    mzeigler@nccommerce.com
Office:   (910) 796-7268
Cell:       (910) 632-4011

Recent Projects

Recent Projects

Recent Project Documents

Below are links to economic development strategic plans and other project documents prepared for communities in the past few years by the Rural Planning program. The documents are grouped by county.

Ashe County

Lansing Five-Year Economic Development Strategic Plan (2018-2022) & Year One Implementation Plan (2018-2019)

Bladen County

Bladenboro Economic Development Strategic Five-Year Plan 2018-2023

Carteret County

Carteret County Economic Development Action Plan 2016 to 2021

Pine Knoll Shores Asset Mapping Report, July 2017

Clay County

Clay County Tourism Economy Development Plan (2019)

Columbus County

Chadbourn Economic Development Strategic Plan 2017-2022

Job Creation Plan for Distressed Communities in Columbus County, NC (2019)

Currituck County

Currituck County Economic Development Plan (2017)

Edgecombe County

Princeville Report of Economic Positioning Vision Forum (2019)

Tarboro Economic Development Strategic Five-Year Plan 2019 – 2023 (2019)

Franklin County

Town of Franklinton Economic Development Strategic Five-Year Plan 2019 – 2023 (2019)

Franklinton Downtown Assessment (2019)

Louisburg Strategic Economic Development Plan (2017)

Northeast Franklin County Economic Strategy (2018)

Granville County

Oxford Downtown Economic Development Implementation Plan Technical Assistance Report (2018)

Guilford County

Archdale Economic Development Strategic Plan (2018-2023) & Year One Implementation Plan (2018-2019)

Halifax County

Enfield Economic Development Implementation Plan 2018 – 2019

Halifax Economic Strategy (2018)

Littleton Economic Strategy (2018)

Harnett County

Coats Report of Economic Development Assessment (2019)

Hertford County

Ahoskie Economic Strategy (Draft - 2018)

Jackson County

Dillsboro Five-Year Economic Development Strategic Plan (2017-2021) & Year One Implementation Plan (2017-2018)

Sylva Five-Year Economic Development Strategic Plan (2017-2021) & Year One Implementation Plan (2017-2018)

Johnston County

Implementation Report on 2017 Benson Economic Development Strategic Plan Objectives #14 & #17 (2019)

Jones County

Pollocksville Economic Strategy (2016)

Martin County

Parmele Economic Strategy (2017)

Mitchell County

Mitchell Works: An Economic Development Strategic Plan for Mitchell County (2016)

Summary Document - Mitchell Works: An Economic Development Strategic Plan for Mitchell County (2016)

Montgomery County

Biscoe Report of Economic Development Assessment (2018)

Moore County

Cameron Report of Economic Positioning Vision Forum (2018)

Richmond County

Hoffman Report of Economic Development Assessment (2018)

Robeson County

Maxton Economic Development Strategic Plan (2019)

Red Springs Economic Assessment and Recommendations (2019)

Rowan County

China Grove Report of Economic Development Assessment (2018)

Sampson County

Clinton Economic Development Strategic Five-Year Plan 2019 – 2023 (2018)

Surry County

Town of Pilot Mountain Economic Development Action Plan (2018-2019)

Yadkin County

Boonville Economic Development Strategic Plan (2017-2021) & Year One Implementation Plan (2017-2018)

Boonville Economic Development Strategic Plan (2017-2021) & Year Two Implementation Plan (2018-2019)

 

Workshops

Workshops

Below is information about and materials presented and/or referenced during workshops offered by the NC Main Street & Rural Planning Center's Rural Planning program as part of its Rural Solutions Workshop Series - Best Practices for Small Town Economic Development.   

Workshop

Date

Materials

Recruiting Retail Businesses - Smithfield

09/26/2019

Agenda

Presentation Slides (1 per page)

Presentation Slides (2 per page)

NC Main Street & Rural Planning Center - Rural Planning Program Overview

NC Department of Commerce Grants & Incentives

Resources

Resources

Guidebook on Local Planning for Healthy Communities (September 2013)

Consistent with its mission, the NC Department of Commerce sponsored preparation of a guidebook on integrating healthy planning principles into local comprehensive plans. The document has statewide applicability and provides technical assistance to municipalities and counties in solving local planning problems. Its focus is on multiple dimensions of healthy community planning, but it goes beyond that basic task to provide a resource guide for towns, cities, and counties in preparing a variety of local plans in addition to comprehensive plans.

 

For Designated Main Street Communities

Updates: Summer 2020

Updates: Summer 2020

Announcements:  Fall 2020

Disaster Resilience Training 

Join the NC Main Street and Rural Planning Center and Main Street South Carolina as we partner with nonprofit SBP for a training on disaster preparedness, Tuesday, October 13, 2020 from 1:00 - 2:00 p.m. If  your community has suffered from hurricanes, tornados, earthquakes, wildfires, mudslides, or even downtown district fires, this training if for you. It is available to Main Street directors and staff, Small Town Main Street Coordinators and Downtown Associate Community program Coordinators at this time.  We plan to offer broader training opportunities later in 2020 or early 2021.   Learn what you can do to help protect your family, home, business, and finances from everyday risks and major disasters. The webinar will cover Rick & Emergency Alert Info, Family and Business Emergency Planning, Protecting Important Documents, Financial Preparedness, and Securing Your Home & Business.  

  • This webinar is FREE.  Register today here.  
  • Registration will be on the top left.  Look for “Event Status”.

2019-2020 Statistics

As a friendly reminder, FY 2019-20 was a fantastic year for Main Street statistics with more than $372 Million in public and private investment, more than any other year in Main Street’s 40 year history.  Earlier this month, NC Commerce distributed a press release on the statistical impact of the Main Street program - read it here.  I strongly encourage you to use this press release and contact your local media to expand and tell your particular Main Street statistical impact story. For example, at the local level, did you have the highest investment that your program has ever had; did you have a record number of volunteers; did you maintain all of your businesses during COVID-19; or did you have your first upper story residential space developed?  What is significant about your program over the past year?  How are you going to tell your Main Street story?  Please make sure that you share your stories with the NC Main Street staff.  We want to hear ALL of your success stories.  Also attached is a short PowerPoint on the statistics that you can incorporate into your presentations.

Leverage NC

The first Leverage NC webinar – Festivals & Events: What Will They Look Like in the Future, held on September 15, is now available for your review in case you missed it.  More than 300 people throughout the state took advantage of this opportunity to learn and explore new ways to offer event opportunities during a pandemic.   View the recorded webinar here. To learn more about Leverage NC, read the full press release here or visit the website – www.leveragenc.org. 

COVID-19 IMPACT Survey

In partnership with the Small Business Technology Development Center (SBTDC), next week NC Main Street & Rural Planning will be sending you a 10-question survey on the impact of COVID-19 on North Carolina small businesses. Please encourage your small businesses to take the short survey so that our state agencies may better understand the needs of your businesses. In addition, the survey results will be mapped by city/town name in an effort to provide you with additional information that can help you develop local programming.  We will be developing education and technical assistance opportunities as a follow-up to the survey, and this data COULD lead to additional financial resources.  It is extremely important that we get a really good response and we are counting on your help.

COVID 19 Resources

Don’t forget, the NC Main Street & Rural Planning Center has a robust COVID resource site that is updated anytime new information is available.  Check it out here.
AND,  you are  encouraged you to download and use the new SlowCOVIDNC app, developed for the NC Department of Health and Human Services, which leverages Google and Apple’s Exposure Notification System (ENS) to alert users who have the app if they have been in close contact with an individual who later tests positive for COVID-19. It is completely anonymous and does not collect, store or share personal information or location data. The more North Carolinians who use this resource, the more effective it will be.

NC Main Street Jewelry

NC Main Street & Sylvan Spirits  have formed a partnership to produce  NC Main Street jewelry featuring our NC Main Street brick.  Pieces include a pendant and earrings  You may have met the owner, Rebecca, at the NC Main Street Conference in  New Bern.  But now, the jewelry is available for purchase, and can also be sold in your local galleries and museum shops.  Consider purchasing a piece of two.  Purchase a piece for a family member or friend.  Share on social media to spread the word.  All proceeds that go to NC Main Street will be used for downtown economic development  training and programming that will directly benefit NC Main Street & Small Town Main Street communities.

Analysis of Impediments to Fair Housing Choice

The North Carolina Department of Commerce is conducting a survey and a series of public meetings to learn more about how North Carolina residents are discriminated against when searching for housing. It is against the law for anyone to be denied housing based on their race, the color of their skin, their religion, their sex, their national origin, a disability, or familial status (having children or being pregnant).  We need your voice! The Department is committed to learning how discrimination is occurring across the state and what it can do to stop it. You can help by telling us your about your experience:

  • Take the Survey - Visit www.surveymonkey.com/r/NC-AI to take our online survey. This survey will take less than 10 minutes of your time to complete. You have until close of business on Friday, October 9, 2020. 
  • Participating in a Virtual Public Meeting  - There are three opportunities for you to call or link in and provide input via videoconference. Each meeting will cover the same topics so join us for the one that is most convenient for you. Participation is free, open to all and registration is not required. For either of the meetings, participants can join via web at https://us02web.zoom.us/j/89248361727?pwd=OWFqUW1lVExDTkE2VjFBYXd1eVhUdz09 or call by phone at (929) 205-6099, and use Meeting ID: 892 4836 1727 and Passcode: 995633.
  • Tuesday, September 29, 2020 from noon – 1:30 pm
  • Thursday, October 1, 2020 from 6:00 – 7:30 pm
  • Saturday, October 3, 2020 from 1:00 – 2:30 pm

The Census

Encourage your businesses to complete the Census today!  It is important for your community and your downtown!The Census closes on September 30th, 2020! Getting counted in the Census helps secure federal investments in your community -- including: 

  • Highway & Road Planning and Construction
  • Community Development Grants
  • Rural Payment Assistance Payments
  • Water and waste disposal systems for rural communities
  • State Public Water System Supervision
  • Critical infrastructure construction

DUE

Main Street & Small Town Main Street Awards

This is a friendly reminder that Main Street & Small Town Main Street Awards are due no later than Tuesday, October 6, 2020 by 5:00 p.m.  

The NC Main Street & Rural Planning Center recognizes outstanding projects throughout the state in a variety of Main Street categories, including three new categories: Best Healthy Communities Initiative, Best Economic Recovery Initiative, and Best Social Justice Initiative.  Main Street and Small Town Main Street awards are competitive, therefore only those projects that best meet that intent and the guidelines of the award category will be selected.  The Main Street Awards Submission is located here, and the Small Town Main Street Awards Submission is located here.  MAKE SURE that you review the award categories and the economic impact information on the Information Packet located here. Award winners will be recognized at the Main Street Conference awards ceremony on March 10, 2021. * Downtown Associate Community programs are not eligible to submit a project for award recognition.

Main Street Champions

Each designated Main Street community is given the opportunity annually to submit a Main Street Champion.   A Champion is recognized as an individual that has made a significant contribution to the local Main Street program over the past year.  The Main Street Champions Submission form is located here.  Champion nominations are non-competitive, therefore all champions that are submitted will be recognized at the Main Street Conference Champions Ceremony on March 11, 2021. * Downtown Associate Community programs are not eligible to submit an individual for Champion recognition.

MEETINGS

Design and Promotion Basic Training

As a result of COVID, we will be offering fall and winter basic training course virtually.  There are 30 minute breaks built into the schedule throughout the day.  IF you are new to Main Street then you are required to take the training.  In order to receive credit, you must be signed on for the entire day.  We highly encourage you to register your board members.  This is an excellent way to build capacity at the local level.  The cost for each session/per person is $25.00.  You must pre-register each person that will be attending each session so that we can send them the log in information.  

  • The cost for each session/per person is $25.00.  You must pre-register each person that will be attending each session so that we can send them the log in information.  
  • Design Virtual Basic Training will be on Wednesday, October 28, 2020.   Agenda is here.
  • Promotion Virtual Basic Training will be on Wednesday, January 13, 2021.  Agenda is here.
  • If you need assistance, please contact Naomi Riley or call 984-222-5292.

Regional meetings

Regional Meetings will be virtual this fall.  Main Street Directors and Small Town Main Street Directors are required to attend at least one of the two regional meetings per year.   Register here – scroll down to register for the correct meeting.  If you cannot attend the meeting for your prosperity zone region, feel free to register for another meeting.    If you are unsure which region you are in, please take a look at the map of Main Street, Small Town Main Street and Downtown Associate Community programs. 

  • Regional Meetings  will begin at 10:30 a.m. and will be held on the following dates:
  • Monday, Nov, 2 – North Central
  • Tuesday, Nov. 3 – Southwest
  • Tuesday, Nov. 3 – Northeast
  • Wed. Nov. 4 – Western
  • Wed. Nov. 4 – Northwest
  • Thurs. Nov. 5 – Sandhills/Southeast
  • Thurs. Nov. 5 – Piedmont-Triad

LEARNING

Preservation North Carolina (PNC) Conference

Save the Date! Preservation North Carolina 2020 Annual Conference: October 14-16, 2020.  The theme this year is Adapting Preservation: Engaging Community Needs.  Check out the conference information and schedule here, and register here.  There will be a Special Keynote and Q&A with The Color of Law author, Richard Rothstein! 

National Trust for Historic Preservation PastForward Conference

Celebrate the power of place, virtually at the PastForward Online 2020: October 27-30, 2020.  Check out the conference information and schedule here, and register here. There is a special rate of $75.00 is you register BEFORE October 7, 2020.  AND, on Friday, October 30, from 12:00 – 12:50 p.m., National Main Street Director Patrice Frey will present Celebrating 40 Years of Excellence on Main Street.  This will be followed by a very special awards presentation recognizing the 2020 Great American Main Street Award winning communities as well as the inaugural Mary Means Leadership Award recipient.  As you heard back in August, one of our own will be receiving the Mary Mean Leadership Award this year.   You can JUST REGISTER for the Main Street Plenary and that is FREE!  Click on this link to register for just the plenary session.

Diversity and Inclusion for HR Certificate from Cornell University

Although you all are not an HR director, this may be of interest to you in working with staff, but also diverse business and property owners, and city staff and elected officials.   More Information

STAFF AND JOB OPENINGS

Job Openings

There are a couple of Main Street jobs now open:

  • Uptown Lexington. Inc. is a nonprofit position. Read job notice here.
  • City of Lenoir Main Street Community Engagement Coordinator.  Read job notice here.
  • City of Henderson Main Street Director’s position will be available in October.  Keep an eye on the City’s Human Resource website.
  • Town of Angier Main Street Director’s will soon be open.  Contact Town Manager Gerry Vincent for more information.

MARKETING

Statewide Campaign & Social media graphics

Don’t forget – Keep using the COVID Recovery graphics that are available for your use.  A few months ago, the NC Main Street & Rural Planning Center started a statewide call to action to “Be the Recovery” & “Support Small Businesses”.  That call to action needs your involvement! Encourage your community leaders and citizens to BE THE RECOVERY & SUPPORT SMALL BUSINESSES. I encourage you to take advantage of the COVID social media graphics. located under “Graphic Downloads”.  Use them on your social media sites and/or share them with your businesses.  There is also a window cling design that you can have printed and a door poster that you can print and distribute.
*Remember, it takes someone 7 times of seeing an image or hearing a message to remember it, so the more you share these graphics, the more impactful the campaign will be.

2020 MAIN STREET CONFERENCE 

Are you looking for consultants or products?  Don’t forget that the great conference exhibitors and sponsors have products and resources that can benefit you in your downtown revitalization initiatives.

Deadlines & Training

Deadlines & Training

Training Requirements

Orientation

  • Required to attend: New MS Directors/New STMS Coordinators

  • New Main Street Directors and STMS Coordinators are required to attend the Main Street Orientation, held each month in Raleigh, within three months of start date (if not previously attended)

  • Sign Up

Basic Training

  • Required to attend: New MS Directors/New STMS Coordinators

  • Encouraged to attend: Staff, Board Members, Committee Members, Volunteers

  • New Main Street Directors and STMS Coordinators are required to attend all four of the MS Basic Trainings, within the first year of employment  1) Economic Vitality   2) Design   3) Promotion   4) Organization

  • Sign Up

Directors Meeting

  • Required to attend:  Main Street Directors 

  • Encouraged to attend:  Staff

  • ALL Main Street Directors must attend the NC Main Street Directors’ Meeting held once a year in August

  • In the case of a vacancy or illness/emergency, a substitution for the director may be made for this meeting

  • Sign Up

Regional Meeting

  • Required to attend:  MS Directors/STMS Coordinators 

  • Encouraged to attend: Staff

  • Main Street Directors and Small Town Main Street Coordinator must attend a minimum of one of two Regional Meetings each year. (Held in July and October) 

  • If the Director or Coordinator cannot attend, a volunteer can attend in their place

  • Sign Up

NC Main Street Conference

  • Required to attend:  Main Street Directors AND a minimum of one volunteer, Small Town Main Street Coordinators
  • Encouraged to attend:  Anyone interested in downtown revitalization
  • Main Street Directors and a minimum of one volunteer must attend the annual NC Main Street Conference - NCMS provides each designated MS community with two complimentary registrations
  • Small Town Main Street Coordinators must attend the annual N.C. Main Street Conference - NCMS provides each designated STMS community with one complimentary registration

Training Calendar

Deadlines

  • January 3, 2020 - Program Assessments (MS/STMS)

  • June 30, 2020 - Annual Agreements (MS/STMS)

  • July 31, 2020 - Program Statistics (MS/STMS)

  • October 6, 2020 - Award Nominations (MS/STMS)

  • October 6, 2020 - Champion Nominations (MS)

Agreement - Annual

Agreement - Licensing

Agreement - Licensing

Licensing Agreements are due now.  You received an email from Steve Amraen via echosign@echosign.com with your National Main Street licensing agreement.  When you sign, it will automatically go to Liz Parham to sign.  When she signs, the fully executed agreement will go to you, back to Liz and to the National Main Street Center.  If you DID NOT get an agreement, then there was a change in staff that may have impacted that transition. In that case, email Steve Amraen and copy Liz Parham.

*Downtown Associate Community programs, INCLUDING Asheboro, Dunn and Henderson, are not required to sign the licensing agreement.

Assessment - Program Survey

Assessment - Program Survey

Program Assessment Survey

Due:  January 3, 2020 by 5pm

The Program Assessment Survey is a tool we use to review your annual progress as a designated NC Main Street community.   Each community will receive a Program Report Card, based off of your Assessment.  Please do not wait until the last minute to do your Assessment. We cannot stress enough that each Assessment be accurate.  If questioned, you must have documentation to support your submission.   Failure to submit the Assessment could lead to inactive status for your community.

  • Below is the Program Assessment Survey link for calendar year:  January 1 - December 31, 2019
  • Assessments must be completed in their entirety
  • Complete the Budget and Salary survey section based on YOUR CURRENT budget:   January 1 - December 31, 2019  OR  July 1, 2018 - June 30, 2019 
  • Scan the assesment and all supporting attachments into one PDF document
  • Submit the assessment through email to Tierra Norwood

Questions?

Feel free to call or email our staff.

Troubleshooting

  • The NC Department of Commerce does not use Dropbox or Google Docs, therefore you cannot submit through those sites
  • If your file is too large to email, email us.  We will send you a link, to upload the pdf to our Commerce sharefile system

Thank you for all your efforts in 2019 to move your downtown forward.

Forms

Main Street Program Assessment Form

Small Town Main Street Program Assessment Form

Design Service Request

Design Service Request

About the Design Program

Since March of 2016, the North Carolina Main Street Program has partnered with UNCG’s Interior Architecture Department and its Center for Community-Engaged Design to provide design assistance to the 94 Main Street communities across the State. So far, thirteen undergraduate and four graduate Main Street Fellows working with Professor Jo Leimenstoll have completed designs for over 105 facade rehabs and 10 upper story apartment conversions in 44 NC towns.

 

Design Request

This service is a benefit to our designated NCMS & STMS communities only. Downtown Associate Communities cannot use this service until they move up to NCMS designation. Speculative projects are not accepted. Only submit projects where the property owner(s) is highly motivated to implement the design. You need to work closely with your property/business owner(s) to complete the form.

Forms

Grants Nominations - Awards (MS)

Nominations - Awards (MS)

NC Main Street Annual Awards Submission - Designated Main Street and Small Town Main Street Communities ONLY

 

Overview:

The NC Main Street & Rural Planning Center is proud to present the annual NC Main Street Awards competition, recognizing the hard work, dedication and success of our NC Main Street communities and their achievements in the Four Points of the Main Street Approach® to downtown revitalization: Economic Vitality, Design, Promotion, and Organization.

 

Entry Deadline:

October 6, 2020 | 5pm

 

Awards Ceremony:

March 10, 2021 | Statesville

 

Eligibility:

Any active NC Main Street community that met the statistics deadline for the most recent fiscal year

Projects must have been completed within the past two years of the submission date

 

Guidelines:

Each community may submit up to five nominations for downtown district projects

A project may be entered in only one category

The jury reserves the right to move an entry to a different category, if they feel there is a more appropriate fit

The jury reserves the right to withhold an award in any category or to designate more than one winner if they deem appropriate

Any previously nominated project that did not receive an award and still meets the two-year time limit may be resubmitted

All construction projects must meet the Secretary of the Interior’s Standards for Rehabilitation Secretary of the Interior’s Standards for Rehabilitation

All materials will become property of the NC Main Street and Rural Planning Center

Nominations must include the Main Street Director’s electronic signature. By signing the online submission, the Main Street Director acknowledges the submission is on behalf of their town/board of directors

 

Instructions:

LOCAL DIRECTORS: The submission "draft work document", budget form and online submission form are located on the NC Main Street Conference website.   Click on the link below to begin the process.  As a reminder, submissions will ONLY

be accepted by the local directors/coordinators.

NC Main Street Annual Awards Submission

Nominations - Champions

Nominations - Champions

NC Main Street Annual Awards Submission - Designated Main Street Communities ONLY

Deadline

  • October 6, 2020 by 5pm

About the Designation

The NC Main Street & Rural Planning Center is proud to annually recognize the efforts of dedicated individuals who have contributed to the success of the local programs across our state. A non-competitive award, the NC Main Street Champion designation honors those persons who have made extraordinary contributions to their downtown. The NC Main Street & Rural Planning Center will individually recognize Champions with a video presentation and commemorative certificates celebrating this special honor during the Annual NC Main Street Conference.

 

​Who is Eligible to Nominate a Champion?

Only communities that are a designated NC Main Street community are eligible to nominate a Champion.

DAC and Small-Town Main Street communities may nominate once they move up to NC Main Street.

Why Nominate?

Designating an NC Main Street Champion is a wonderful way to show your organization’s appreciation for the efforts of a deserving person (or persons) who has/have gone the extra mile in working to make your downtown successful. A secondary benefit of designating a Champion is the opportunity it provides for generating goodwill and positive PR for your downtown program.

 

Nomination Categories

NC Main Street Champions MUST BE PEOPLE, who have made a SIGNIFICANT impact in a downtown or a downtown program, ideally over the last year and who went above and beyond their volunteer or job responsibilities. Once an NC Main Street Champion, always an NC Main Street Champion! If your program has previously honored someone as an NC Main Street Champion, that individual continues to be a Champion for your community and may not be re-designated by your program. However, someone who received the designation from another community and has made significant contributions to your downtown’s revitalization efforts may also be named a Champion by your town.

 

​Champion designation may fall under the following categories:

An individual - (John Smith)

A couple - (John and Lucy Smith)

A civic organization board of directors - (Board of Directors, Smallville Arts Council)

Owners of a downtown business - (John Smith)

Owners of a property - (John Smith)

Governmental council - (Board of Commissioners, Town of Smallville)

Departmental staff (Public Works Staff, Town of Smallville)

 

Champion nominations ARE NOT:

A municipal entity - (Town of Smallville)

A business - (Nil’s Cafe)

Staff of a business - (Nil's Cafe and Staff)

 

Local NC Main Street Directors, Click HERE to begin the nomination process

Partners Resources

Resources

Resources

NC State Historic Preservation Office

UNC School of Government

Non Profit Management

Professional Development

Small Business Support

Statistics

Statistics

Current Annual Statistics Reports

Statistics Reporting

If you are NEW to statistics, there are three steps:

1 – Get an NCID registration – VERY IMPORTANT – follow the  instruction below. 

2 – Once you set up your NCID, you will then go to the reporting portal https://intranet.nccommerce.com/Main-Street-Reports, and go to the login at the bottom of the page.  It will ask you which town you are associated with and one of us must approve that “registration” first.  Once we do that, you will get an email confirmation.

3 – Next, you will log back in again through the same portal https://intranet.nccommerce.com/Main-Street-Reports, log in through the blue log in button in the bottom left, but this time, you will be able to see the reporting page.  Remember – Do your homework first using the tracking form and the worksheet and then you will simply enter your statistical numbers into the online reporting portal. Enter your statistics for July 1, 2019-June 30, 2020.  

 

If you are NOT NEW to statistics, there is only one step:

1 - Go to the reporting portal https://intranet.nccommerce.com/Main-Street-Reports, and click on the blue log in button in the bottom left, and you will be able to see the reporting page.  Remember – Do your homework first using the tracking form and the worksheet and then you will simply enter your statistical numbers into the online reporting portal. Enter your statistics for July 1, 2019-June 30, 2020.  

IF YOU DO NOT REMEMBER YOUR NCID PASSWORD, please contact NCID to change your password.  Unfortunately for security purposes, we can’t help you with that part.  Look on the NCID Tech Sheet for the contact information.

 

Two Important Pieces of Information:

1 - If you received a state, federal, county, city or town grant for a project in downtown this year – that counts as public investment. If you received a nonprofit grant that is private investment.

2 – Only count PERMANENT BUSINESSES LOSSES AND JOB LOSSES in your annual statistics.  If businesses are temporarily closed and if jobs are furloughed due to COVID but not permanently eliminated, then they will not be counted as losses.

 

Statistics reporting is due by July 31, 2020.  This is a hard deadline as the reporting portal will lock at 5:00 p.m. on that date.   Located on the website under statistics, complete the following steps:

  1. Carefully follow the instructions to register for the Main Street Statistics reporting portal now. There is also a video for you to watch.  It is important that you are registered before the portal opens on July 1, 2020If you have reported online in the past, you will not be required to re-register. Once you register, it will trigger an email to the Main Street staff to approve your registration.
  2. Use the Main Street tracking form below, and update your statistical data for the period of July 1, 2019-June 30, 2020.   *Note – If your businesses permanently closed then you will count that as a business loss.  However, if they closed temporarily due to COVID, DO NOT count them as a loss.  **Note – If your businesses permanently laid off their employees, then count that as a job loss, however if their employees were furloughed due to COVID, DO NOT count them as a  loss.
  3. Using the Statistics worksheet,below, and  write in your cumulative statistic numbers for EACH category. 
  4. Now log into the Main Street Statistics reporting portal and enter your numbers.  The Reporting Portal will be open from July 1, 2020 – July 31, 2020 ONLY.
  5. *Downtown Associate Community programs, INCLUDING Asheboro, Dunn and Henderson, Whiteville, Murphy and Graham, are required to submit their statistics on the statistics worksheet, not online.  Email your statistics worksheet to Liz Parham.

FORMS

NCID

If you already have NCID credentials, you are ready to go – no further action is needed If you are new you will need to set up an NCID.

If you forgot your NCID login from last year, you will need to contact NCID Help Desk. Main Street Staff do not handle NCID login issues

The statistical data is tied to the town, not the person – consistent tracking is obtained regardless of staff turnover

Step 1

Step 2

  • Select the registration category “Business”.
  • Do not select the category “Local Government Employee”, as this is for specific agencies, and does not allow self-registration.
  • Do not select the category “Individual” as this registration will not provide adequate information required for by the Main Street reporting system.
  • Use of the category “Business” is allowed for this reporting system, and provides the information required.

Step 3

  • Once you click on the “Business” category button, you will be directed to the registration page.
  • Complete and submit the requested information, which includes the user ID and password that you would like to use.
  • We suggest a personal user id – such as johndoe, etc.
  • WRITE DOWN AND REMEMBER YOUR USER ID AND YOUR PASSWORD. You will need this to log in year-after-year, so it is very important that you remember it, or you will have to get a new password.
  • The system is within State government, but external to Commerce, therefore we will not be able to reset it for you. You will have to go back into NCID and request it be reset.

Step 4

  • NCID will send you an email containing a “Complete Registration” button.
  • You must take the following steps to complete registration before your User ID and password can be used
  • Click on the “Complete Registration” button and you should be directed back to an NCID page.
  • On the NCID page, click on the box that verifies you are not a robot.
  • Follow any additional instructions, if present, and you should be taken to a page where you will select five security questions and answers.
  • Once you have selected your five questions and answers, click on the “Save” button that will appear, then follow any remaining instructions (there may not be any).
  • At this point, your NCID page should indicate that your registration is complete.

Step 5

  • Once you have registered your NCID username and password, you can verify that it is active by going to the NCID sign-in page and signing in again.  ncid.nc.gov

Step 6

  • Once you have confirmed your NCID credentials, the process for establishing credentials is complete.

Questions and Help

Maps: Our Work and Resources

Design Services Locations

Tapestry Segmentation