Research provides critical information that shapes the strategic direction of the Division of Tourism. With data from the research section of the Division of Tourism, program areas and industry partners can tactically plan, implement and evaluate processes and programs.
Printable tables and reports are available for viewing and download and are listed by categories below. If you have questions, please contact Marlise Taylor, Director of Research, at (919) 733-7278.
2009 NC County Preliminary Estimates ALPHA
2009 NC County Preliminary Estimates EXPENDITURES
2009 NC County Preliminary Estimates PERCENT CHANGE
2009 Economic Development Regions
The Impact of Tourism on North Carolina's Economy
2009 North Carolina Visitor Profile
2009 Regional Visitor Profile
2009 Canadian Visitation Summary
July 2010 Lodging Report
2009 Lodging Report
Tourism Research Data
Other reports and statistics are organized in the following categories: